Listening to Radio
People love listening to radio for a number of reasons, whether it's discovering new music or catching up with the latest news, discover it's popularity.
People love listening to radio according to a recent survey by Edison research - It's ability to connect listeners with new music, both local and global news, and the added benefit of going mobile are the main driving factors why audiences keep coming back for more.
Discover why people love listening to radio below and stick around at the end to share your thoughts on why you tune into your favourite shows.
One of the big reasons people stay connected to their favourite station is to hear music they know and love.
53% admitted they keep coming back to listen to songs they know, whereas 42% want to discover new music, 28% want to know what's trending, and just 16% think FM radio offers better music than online.